Canada’s Children's Hospital Foundations is the largest non-governmental source of funds for children’s healthcare in Canada, supporting 13 of Canada’s top children’s hospitals across the country. CCHF receives support from corporate partners, signature programs like Children’s Miracle Network and individual donors.

 

Each year CCHF publishes a series of partnership reports in collaboration with the Children’s Miracle Network in order to honour and demonstrate the impact that some of their largest corporate donors have had on children’s healthcare in Canada. 

 

I was commissioned to design seven partnership reports for CCHF and CMN’s top donors including; the Air Canada Foundation, The Brick Canada, Costco Canada, Dairy Queen Canada, Lowe’s Canada, RE/MAX Canada and Walmart Canada. 

 

A challenge presented in this project was the need to incorporate both CCHF and CMN branding in a cohesive way in order to signify the joint nature of the reports. I was able to overcome this challenge by finding similarities between the two existing brand strategies, and bringing focus to them.